Lighting your business – what your lights say about you

Lighting your business – what your lights say about you

When you are designing your own business you spend most of your time focusing on the product itself. If you are a retail establishment you will focus on how to make sure your product is displayed. If you are a restaurant you will focus on your food, the taste and texture and presentation. These are all vital ways to make sure your business is viable. However, there is another key component that can easily be overlooked. The lighting in your business will help aide you in presenting your product or your food.

There are three basic types of lighting to look at when you are deciding how you want to light your business and the three work together to created a layered effect in your lighting. The first is ambient light. This is your baseline of lighting that will fill your space. It doesn’t draw attention to any one area, it just covers your first base of needing lighting. The second type is accent lighting. This type is used to create a focus or draw attention to a specific area. This can be used to draw attention to a specific design element, a piece of artwork or anything that you want your customers to focus on. The final layer of lighting is the featured lighting decor. This is when you are using lights to actually create an art piece or reinforce a specific branding.

Finally, when lighting your business you will want to look at the types of lighting that you are using to fill these three layers. We have found that many business owners have been using LED lighting. One of the best things about LED lighting is that it is very energy efficient. Most LED bulbs use about 75% less energy and last 35-50 times longer than conventional incandescent lamps. LED bulbs are also capable of color pumping which means that these boost the output of certain colors in the visual spectrum making whites brighter and other colors are more vibrant.

When looking at the best way to light your business it is always good to look to an expert. At Fulmin electric we come with years of experience with working with other businesses just like yours. We want to ensure that we are bringing to light all of your hard work.